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Looking for a Copywriter?

Blogs | Website content | Email campaigns | Case Studies | Feature Articles | Sponsored Content | Social Media

 
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Copywriting takes time, but great content can help your brand get noticed quickly.

A reporter by trade, I can help you identify and tell your story.

I can help you discover: 

  • How your customers find you. 

  • What your buyer’s journey looks like. 

  • Who should you tell your story to, and where should you share it.

Before we start a project together, I like to understand your overall goals, intended audience, and how your content will be used and repurposed. Most importantly, I want you to know how our work will tie into your marketing strategy.

As the owner and chief copywriter of KGM Strategic Marketing, my clients include universities, franchises, and technology resellers. I also write for online editorial publications and ghostwrite for a number of thought leaders.  Please contact me if you need help writing:

  • Website content

  • Blogs

  • Thought leadership pieces

  • Case studies

  • Lead generation campaigns 

  • Feature articles

  • And more!

 
 

In 2025, marketing content should deliver so much more than industry jargon or social media clickbait. People want to truly understand who you are and what you can do to help solve their problems. After all, people buy from people--not from businesses.

 

 

Conquer your content challenges!

 
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Partner with me to produce news articles, case studies, blogs, ebooks, feature stories, annual reports, and more.

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Get a content audit, develop a content strategy, build your brand, and generate leads.

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Review your website, receive content and copy editing services.

 

Examples of my work

 
 
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Narmana Vale started coding in elementary school when her brother introduced her to a block-based coding program called “Scratch.”

Read here…

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Who are the “Five Guys” behind the gourmet burger chain that is now one of the hottest restaurant franchises on the market?

Read here…

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Juggling family, career, and college coursework requires more than just a can-do attitude. Understanding how to manage your time is critical if you want to crush your academic goals, but you shouldn’t have to sacrifice your health or sanity in the process.

Read here…

What my clients are saying

 
 
I’ve had the pleasure of working with Krysten Maddocks in my role at CB&A, a FINN Partners Company. Krysten is a dedicated, dependable, and skilled writer who provides high-quality work in many different content marketing and PR formats.

Our agency works exclusively in the education market, and Krysten brings impressive K12 and higher education knowledge and experience to her work for us. She is familiar with and passionate about the latest education trends, terminology, and approaches. When tackling something outside of her comfort zone, she resourcefully and independently finds the answers she needs.

I have high standards for writing quality, and I’ve been impressed with the clarity and persuasiveness of Krysten’s work since our first project together. Any content team would be lucky to have her.
— – Jeremy Cesarec, Partner, Integrated Marketing Strategy, CB&A, a FINN Partners Company
 
I appreciate her interest in exploring all angles of a story and background in print journalism. She is fun to work with and open to receiving feedback. She’s one of the best writers I’ve worked with in the past 10 years.
— MELANIE HITCHCOCK, EDITOR, Union leader
We were incredibly fortunate to have the opportunity to work with Krysten. She is that rare gem that familiarizes herself quickly and then, what seems like immediately, crafts compelling copy that accurately reflects the product and company tone. She truly has a talent for selecting the right words to resonate with the K-12 education market. To top it off, Krysten is genuinely passionate about using her skills to support the goal of empowering learners.
— –Lindsey Crane, Marketing Director, Learning Without Tears
She delivers solidly on each assignment, on or before deadline, and is a joy to work with – so much so that I’ve recommended her to other organizations, who I know can benefit from her work ethic, talent and skills.
— PAMME BOUTSELLIS, SR CONTENT DIRECTOR, Southern New Hampshire University

 

Let’s write your story

 

 
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